The Internet Marketing Online Goldmine

Online Business Ventures

Here we are going to find out several avenues for making genuine money to take the fullest advantage of the Internet and its most vital role in this advertisement bound age.

Create a Profitable Simple Product

If you are a product creator then your website is the best media to sell your product. You may sell your various products starting from electronics goods and ending up with a soft toy. You can sell any or all of your products through the Internet.

Auction Buying and Selling

The emancipation of the cherished tradition of the auction through auction houses in the Internet era has given birth to an innovative way of auctioning over the Internet. One can sell or buy by bidding at various sites through auction. One such most popular auction site is http://ebay.com. Rediff and Yahoo who also offer other auctioning facilities.
Actually, the old method of auctioning used to be called as brick and mortar auction has somehow reduced in the recent past, until it has found its resurgence today due to the Internet era. The prime advantage is that one can start looking for auction from the home comfort leaving the chaotic auction houses where the people used to reach after a lot of traveling. However, the rule and charm of the auction remain the same. The seller displays his product and sells it to the highest bidder. Today one can start bidding even by $1. Another significant difference is auction was the stronghold of the rich people only but today it has been opened up even for the most ordinary ones.

The reach of Internet has put online auctioning on today’s in-thing list just like online share trading. One can find many people are just sitting at home and fiddling with the computer on any online share site according to their whims. So, today you can get the scope of selling your unutilized car which perhaps occupies your valuable space, as you can pick and choose items as per your requirements. The funniest part is that even air tickets are sometimes placed on auction.

Service Provider and Serve Others

You can sell you or your company as a service provider over the Internet. This service is generally categorized as online services. This means you should sell your services that may be done online. Like you may write website content, or design a program in C/ C++, or send a database solution online to the buyers.

Design jobs are one such salient example, where physical presence hardly becomes a parameter for service. Article and content writing has reached a platform of popularity as has the concept of SEO been changed and people have started realizing the need for SEO of which content is an inseparable part.

Affiliate Marketing

This is the origin of chain marketing. Affiliated programs remind us the cherished tradition of affiliation. Mostly you recommend people to the company’s websites and dollars start accumulating against your name. Suppose you are referring your friend to some company’s website, you get an instant commission. Again, when your friend starts earning, you get the affiliation commission. It’s based more on the concept of chain marketing and perhaps McDowell is the best example.

The payments and mode of payments vary from company to company. Some will pay you by cash or other tangible modes facilitating building a website to refer to your affiliates. Some may offer you some official email-id for you to work while the advantage is that you don’t even need to achieve success in such affiliated programs.

You are free to use the advantage of emails to your known and unknown sources for building your chain, keeping in mind the restricted email addresses. As soon as the reader of the mail clicks on the link provided by you for the affiliation, you score. Even if the person clicks by mistake, then also you get the reward!

Referral Programs

Before delving into it lets look at the very basic philosophy, for which the companies/ agents/ Market Research Companies/ Individuals pay you. The simplest logic is through referral programs. The people, who browse your site glance the other sites too, whose links/ banners are located at your site. When they visit the sponsor's site from your site, then you are entitled to a payment. Google Adsense is one such typical referral program, but then it is just one basic step.

Now in some cases, they make it a point that the money will be paid to you, if and only if the visitor purchases goods or services from their sites. Then in such a situation, the amount paid is also higher. The world of chain marketing has increased the true value of referrals, where you can get even lifetime benefits, once you refer the sponsors to some buyer and you keep on getting paid for each occurrence of purchase either by your referred customers or anybody under that hierarchy. There are various ways of referrals. Some are like Survey and Earn, where companies pay to take the survey; Read email and Earn, where companies pay to read e-mails; Surf and Earn, where companies pay to surf the Internet

Get Paid for Your Opinions
Major Corporate giants prefer to test the viability of their products through market research. You must have noticed various beta versions being launched by several companies including Microsoft. Even if the test of acceptability is a continuous endeavor. Might be, today people are using Ariel as their prime detergent but who can guarantee that whether or not another new detergent will pave its way to the consumers and the popularity of Ariel will gradually recede.

Remember, in this competitive world new brands are emerging every day to challenge the brands who are holding their sway in the market. So, the companies want to research directly from the consumers to test their mindset. A continuous research only may reveal the level of acceptability and viability of their products and services. Generally filling out forms in the Web does it? Forms are sent either by email or to the website.

The popularity of Internet has also changed the process of the Market Research companies, who prefer to do their Research online instead of sending employees to call on the consumers at home or the marketplace. Moreover, these surveys have found their ground, as they are impartial, accurate and cost-effective. Online research to find opinions of the consumers at large have found his sanctity more because it can work irrespective of geographical differences as well as the results are sent back in much lesser time. Now as per the golden rule that nobody wants to spend his time free of cost, the direct companies, as well as the MR companies, share their money with common people. So, they pay you for your opinion. There are some companies, who also announce prizes for the best slogan or opinion.

Nevertheless, an online survey is a good way of making money for the common people as well as the most cost-effective Research & Analysis for the corporate giants. If you want to treat this as a home business, you only need a PC and Internet, wherein your investment is really negligible. Again one needs to be cautious of the websites that promise you an exceptional huge amount like $25 to $100 for every hour of service. Again and again one needs to be cautious of shortcuts to becoming rich offers. So, be careful don’t be lured into this world of allurement.

Read Emails and Earn Cash

We have discussed that marketing strategy is ever changing. One such real innovative way of marketing the products and services is marketing through emails. One may call it-reformed mailers, which used to reach the consumers through the postal media. Many renowned companies have started using this methodology for branding their promotions. If you are a member of yahoo or MSN or Rediff email services, you must have been receiving plenty of emails every day. It may be the financial products or Computer Printers. They always come up with some promotional or discount offers. Companies are also using emails for collecting information on the competitor’s products.

Companies want that their emails must be read properly and to ensure the proper usage of their emails they pay to you to read the emails. The emails are some usual promotional advertisements or even maybe for gathering information on their competitors. Most of the emails you will find is encapsulated with a link to the original company’s site. This link will open the advertisement. In this way, they ensure the visit to their website and some of them force you to leave the ad open for a mere 30 seconds when they focus on their key features.

Paid to Surf the Net

If you remember we had been discussing Paid to Surf methodology to make your website popular. Now some other companies want to popularize the website by paying the visitors for visiting. Some of them will require you visit their website and spend a reasonable amount of time. There are various auto surf sites that advertise their sponsors through a rotation. What happens if you just stick to the original website, you will find the sites rotating in turn. Each of them may be displayed for 30 seconds. The sponsored sites may be displayed either in a separate frame or even in separate windows. They must be visible to you, like the

Advertisements on Television. The only difference is that while surfing their sites, you can continue working, but in case of TV, you can watch only one channel at a time. There are also several web companies that give you tools to display on your browser while you open it. Some of the tools are really useful like pop-up blockers or default search engine facilities. Some of them also pop up some virus or memory usage warning in your browser. Some of them are really scams, be careful.

Please note that there are a few search engines, which also pay you for searching your requisite keywords/ phrases through that search engine. So, just imagine, you search on the Internet and even for that you are paid! As the auto surf sites are primarily to display Advertisements, some search engines also pay for using their services just to make it popular by increasing the hit count. Now again, you may also plan to submit your website in some auto surf site to gain popularity. But how do you select? The first and foremost question is that you need to find out the payout rates. You ought to be skeptical about the exemplary high payouts. One must also find out where your payment is coming from? Is it from the advertisers or is it truly from the visitors?

Click and Earn Huge Checks

One of the most ultra-modern ways of marketing products and services is Pay per click or Click and Earn. Advertisers ensure visitors to their websites by paying you for each click in their links/ banners. A simplistic look at Google Adsense also pays you per click basis. Pay per click is a program that earns money for you when visitors to your website click on a banner or link to the merchant's site.

This click will usually take them to your merchant partner's website or opens up the promotional offer of your advertiser. You are paid by the merchant partner for directing the crowd to the display of the advertisers' products and services. The objective of the merchant partner obviously remains to sell the visitors, diverted from your site, some services or products of their own. But you get paid even if they don’t succeed in selling, because your job ends at dragging customers for them but NOT sales. One of the most recent examples are the Contera

Advertisements. If you register with Contra, they supply you the requisite code, which you need to copy and paste in your website. Contra Advertisements are slightly different in nature. They find the matching keywords in your site and hyperlinks the keywords. When a visitor drags the mouse to those links, it displays the sponsor's Advertisements in a small decent box. If the visitor clicks on them, you earn. Just imagine! You get paid only for drawing visitors. You can also make money in referral or affiliate program by recruiting others to join the program.

Merchant Accounts

We all are accustomed to the names like savings or current account and the presence of physical banks like Citibank, Bank of America, and HSBC as a part of our daily life. There is a very special type of account for online payment processing called Merchant Account. Generally, these accounts facilitate online payments and also they work as virtual banks working with multiple currencies. There are many such merchant accounts available today. To facilitate online payments you need at least one such type of accounts. These banks work under the stipulations of world finance and the respective government financial headquarters. So, never worry of the red eyes of the government officials or excise/ customs officers for usage of these merchants’ accounts. The affiliate masters handle them.

Today most of the banks offer online transactions as a part of the popularization of online and real-time processing. These also enable you today to keep track of your performance/ payment/ transaction just within a few clicks of the mouse. Net banking has become a common phenomenon for most of the banks/ Insurance companies/ other financial institutions. Once you are selecting any merchant accounts, ensure that your merchant account offers the same facility, which means an immediate processing of your financial transactions. Now any financial transaction should be done through secured payment gateways, because online customers may like to pay by Credit card, which has to be authenticated and processed online. SWIFT or EFT may complete the payment. The customer becomes also aware of the acceptance/ rejection of their credit card or transaction result without any delay.

Today, You will find some online banks, which takes the onus of authorizing the payment processing and immediately authorize you to download the ebook or other digital products. Some of them are listed below

  • Paypal
  • Zoom
  • ClickBank
  • EGold
  • 2Checkout

We advise you to keep on watching Internet every day because many new such merchant accounts are appearing every day.

Job Exchange Sites

Today’s highly competitive world has taught us to maintain a standard in terms of quality in all jobs that we deliver to our customer. The ever-cherished tradition of ‘quality delivery on time’ is the key to survive when the competitors are breathing down our necks. Professional companies and individuals have also accepted that the complete in-house solution may lead to an unwanted financial and management burden. The globalization and Internet era has made every professional very close. So, the concept of outsourcing has also found its zenith in today’s professional world.

The outsourcing is primarily to focus on the line function of their key business arena and outsource the staff functions to somebody whose line function matches with your required staff functions. The fact of life is that a medium software company is less proficient in graphics design and on the other hand a graphics design company is less exposed to programming solution.

Let us take a simple example. Tally is financial software, which is used by many people around the world. The people have felt the need of using such software and reducing the monthly overhead cost of the accounts department. This may also be noted that the competition has started bringing down the sale price like anything. It starts with a computer and ends up with a ball pen. Now how to keep the sale price low? It’s not possible to keep on bleeding for years together, and then the company is bound to shut down. The most scientific way is to cut down on the internal cost. How to accomplish it?

The significant result of such a phenomenal change has resulted in the emergence of companies like Elance, IT Match online, Get A Freelancer, Write a Lancer and so many. Their primary job is to liaison between vendors and a prospective buyer. You will find hundreds of jobs getting posted on any of these sites and there are lists of prospective vendors or freelancers, who get these projects by bidding. So, there is a job exchange at every point of time, whereby the buyer has the option for choosing the best vendor, the vendor has got the option of earning from a job of his expertise or choice, and the freelancer companies earn their commission. So, everybody benefits. One might be thinking, whether it is his cup of tea. The wide variety of jobs includes Programming, Designing, legal advice, real estate solution, Writing for Blogs & forum posting and even data entry. So one may find the job as per his profile, expertise, and likings.

Become a Mystery Shopper

The quality conscious system demands the right feedback from the users. It has been noticed in the past that brands have been diluted because of ill-treatment of their employees/staff members with the customers. So many retail business or service companies have felt the urge to know how their employees are behaving with the visitors/ customers. Obviously, a snobby or unwilling reply from the counter is bound to distract customers in the long run. It has become more pertinent in today’s world when one will find almost everything that he needs in online shopping. Perhaps all online shopping malls have got the option of feedback and query resolution methodologies. Most of the online shoppers have got the chat system, where the buyer can directly interact with the vendor before his purchase.

Mystery shoppers the most common profound methodology for research and analysis on the acceptability of their products and services, moreover the customer handling capabilities of their own people. This becomes the key data for future improvisations and designing newer products or marketing strategies. Big corporations generally outsource these research jobs to reputed market research companies to do this third-party research for them. The market research companies hire common people to report unbiased observations. The MR companies finally do the data analysis jobs and send the detailed report with their suggestions to the parent company.

How to get these leads? Generally, you are just to sign up with the companies and they will start sending assignments for you. You have always got your options open to be choosy about the products and services. The most significant advantage is that generally, these jobs are a bit lenient in formulating deadlines so that you can do the research at your own comfortable pace. If you search the Internet with the keywords like “Mystery Shoppers” or “get paid to Shop”, you will find many such sites. Be cautious about their authenticity.

Eat and Earn

Just imagine, people are paying you to eat. This is also based on the same methodology of feedback for which the merchants/ companies are willing to pay you. It’s their way of doing research on their service or food. As food is even more sense because of its taste and quality, companies do very frequent research on these, which means one can earn a handsome money from this type of market research.

Most renowned restaurants/ Food outlets hire Eat and Earn market research companies to do this research work for them and again the MR companies can’t find a better person than you to find its taste. This had started a way back when big giants had started franchising their food products, mainly the recipe formula in exchange for a mere commission for enhancing their brands. The formula is low-cost products that find its feasibility when the quantity is multiplied by the unit cost that becomes possible only when the brand has got the adequate number of outlets to sell. Today you will find franchise outlets of the most renowned food brands just next to your doorstep.

Posting for Profits

We have already discussed the need of a dynamic web site in terms of content. But the scope becomes highly limited because most of the companies hardly change their mission/ vision or their key products. Facts and Figures may be useful to some extent, but that’s not all. A good way of keeping the web site dynamic is to invite opinion/ comments of different people in terms of Blogs/ Articles/ forum. Let us take a typical example.

A site on mesothelioma is inviting comments from common people. So, people from different segments will share their experience and developments in that forum or Blog. Even people may write small articles to share the updates. So, your website is being stuffed with the keyword mesothelioma, which is again a most wanted keyword for today’s search engines. So, this results in automatic dynamism for the site.

How does a website get so many people who are willing to write for them? These people invite people/ users from the world, who will be ready to keep on posting comments/ reviews or sending articles to their sites on a daily basis. This may be a simple one-liner or comments of 3 to 4 lines or even articles of 250 words. The website owner hires such people, who will be interested in doing research work on the net and keep on posting it every day. This job requires primary research on the Internet and patience for building their comments/ blogs/ articles.

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