21 Proven Ways to Increase Your Subscribers List Through the Roof

Method 1-21  

Method  #1:  Start  From  Within  

Most  internet  marketers  often  look  beyond  the  horizon  for  list   building.  While  this  is  a  good  idea,  an  even  better  one  is  to  start   closer  to  home.  Your  family  and  friends  could  make  up  the  first  few   entries  in  your  list.  Once  this  is  done,  move  on  to  your  neighbors,  co-­‐ workers  and  even  random  people  you  encounter.     Why  do  all  this?  The  truth  is  that  people  will  have  no  second  thoughts   in  giving  away  their  email  address.  This,  combined  with  the  simplicity   of  this  method,  makes  it  a  very  effective  tool  for  list  building.  Just  be   sure  to  write  it  down  quickly.

Method  #2:  Hand  Out  Business  Cards     Another  offline  list  building  method  you  can  use  is  handing  out   business  cards.  Never  underestimate  the  power  of  this  small  card.   Make  it  a  point  to  leave  one  each  time  you  meet  someone  who   shows  interest  in  what  you  do.  Over  time,  you  are  bound  to  collect   hundreds  of  email  addresses.     Ideally,  this  should  tell  people  what  your  business  is  about.  Be  sure  to   express  the  message  that  you  are  willing  to  give  them  something  in   return  as  well.  This  proves  that  you  are  an  honest  person.  Better  yet,   have  an  area  reserved  for  your  email  offer  to  keep  them  coming.

Another  offline  list  building  method  you  can  use  is  handing  out   business  cards.  Never  underestimate  the  power  of  this  small  card.   Make  it  a  point  to  leave  one  each  time  you  meet  someone  who   shows  interest  in  what  you  do.  Over  time,  you  are  bound  to  collect   hundreds  of  email  addresses.     Ideally,  this  should  tell  people  what  your  business  is  about.  Be  sure  to   express  the  message  that  you  are  willing  to  give  them  something  in   return  as  well.  This  proves  that  you  are  an  honest  person.  Better  yet,   have  an  area  reserved  for  your  email  offer  to  keep  them  coming.

Method  #3:  Use  Networks  and  Referrals  

More  is  better  when  it  comes  to  list  building  and  nothing  gets  you   more  subscribers  than  referrals  and  networking.  Every  now  and  then,   send  out  an  email  to  your  existing  subscribers  and  ask  for  at  least   three  email  addresses  from  anyone  they  know.  Do  not  forget  to   thank  them  of  course.     Do  not  be  surprised  if  this  method  gets  a  hundred  more  subscribers.   Send  an  email  to  these  referrals  saying  how  you  reached  them.  Ask  if   they  want  to  join  your  mailing  list  as  a  subscriber.  As  you  can  see,  this   method  can  quickly  add  more  potential  customers  to  your  mailing  list   every  time  you  do  it.

Method  #4:  Opt-­In  Boxes

Instead  of  forcing  people  to  sign-­‐up,  you  need  to  ask  them  nicely.  Do   these  by  including  opt-­‐in  boxes  where  they  can  enter  their  email   address  or  close  the  window.  Such  boxes  may  be  added  to  virtually   any  site  or  platform  you  use.  In  fact,  some  may  already  have  this   feature  activated.     Pop-­‐up  windows  are  great  for  first-­‐time  visitors  and  increasing  your   conversion  rate.  Be  careful  not  to  overdo  this  as  it  might  turn  away   people  from  your  site.  Make  it  easy  for  them  to  sign-­‐up  with  a  user-­‐ friendly  template.  Opt-­‐in  boxes  are  better  used  if  you  have  an   incentive  to  offer.

Method  #5:  Offer  Free  Stuff  

Throwing  an  incentive  for  your  customers  is  always  good  for  your  list   building  efforts.  If  you  are  still  building  your  site,  start  out  by  offering   something  simple  to  your  customers.  Give  out  advice  that  they  might   find  useful.  Share  a  few  secrets  of  your  own  or  send  them  content   that  is  not  available  to  everyone.     Once  you  have  established  yourself,  you  can  offer  bigger  gifts  such  as   promotional  CDs,  PDF  files  or  eBooks.  A  few  templates  and  themes   come  in  handy  as  well.  It  does  not  matter  what  it  is.  Concentrate  on   incentives  that  would  encourage  people  to  sign  up  and  join  your   mailing  list.

Method  #6:  Cross  Promotion

This  method  involves  looking  for  another  marketer  willing  to   promote  your  offers.  In  return,  you  agree  to  do  the  same  for  his  list.   In  other  words,  you  are  working  together  to  promote  each  other’s   lists.  Subscribers  receive  free  content  and  both  marketers  build  up   their  lists.     Cross  promotion  is  a  cost-­‐effective  method  for  list  building  and  does   not  require  you  to  spend.  For  the  best  results,  you  should  find  a   marketer  with  roughly  the  same  list  size  as  yours.  Make  sure  that  he   will  do  his  end  of  the  bargain  as  well.  Of  course  you  should  do  the   same  thing  for  him.

Method  #7:  Promote  from  Online  Forums

Every  niche  has  a  few  forums  dedicated  and  built  up  around  it.  More   often  than  not,  people  flock  to  these  sites  for  information.  As  such,   this  can  be  a  treasure  trove  for  internet  marketers  looking  to  build   their  mailing  lists.  Joining  these  forums  and  becoming  part  of  the   community  is  a  must.     This  allows  you  to  build  your  online  reputation  as  well.  Look  around   for  topics  and  questions  that  relate  to  your  offer  and  answer  them  to   increase  your  online  presence.  Make  the  most  out  of  it  and  use  the   forum  signature  space  to  include  a  link  to  your  opt-­‐in  page.

Method  #8:  Get  the  Word  Out

The  best  way  to  get  people  to  notice  is  to  advertise.  The  good  news   is  that  there  are  plenty  of  ways  that  allow  you  to  do  this.  Buying  ad   space  on  other  high-­‐traffic  sites  is  one  of  them.  Ads  placed  on  search   engine  results  pages  are  as  effective  as  well.     Affiliate  marketing  is  another  great  idea  you  can  pursue.  Choose  sites   that  are  reputable  and  receive  tons  of  traffic  at  the  same  time.  Be   sure  to  have  all  ads  link  back  to  your  site  or  your  opt-­‐in  page.  The   goal  here  is  to  funnel  all  that  traffic  back  to  your  site  and  have  them   sign  up  to  your  list.

Method  #9:  Keep  Things  Simple

Getting  people  to  visit  your  opt-­‐in  page  is  one  thing  but  getting  them   to  sign  up  is  another.  There  can  be  many  reasons  why  they  do  not  go   through  with  the  process.  However,  one  thing  you  can  improve  is  the   interface.  Many  people  never  sign  up  because  of  the  opt-­‐in  page   itself.     Do  yourself  a  favor  and  make  this  page  as  simple  as  possible.  All  you   need  are  their  names  and  email  addresses  so  no  need  to  ask  for   more.  Include  a  disclaimer  saying  these  will  not  be  shared  with  a  third   party.  Use  scripts  and  tools  to  help  build  this  opt-­‐in  page.

Method  #10:  Write  and  Post  In  another   Blog

Now  why  would  you  want  to  do  that?  Writing  in  another  blog  or   guest  blogging  shows  that  you  are  willing  to  help  other  people.  This   is  exactly  what  potential  customers  might  look  for  when  they  ask  for   help.  Of  course  it  does  not  hurt  that  this  also  attracts  new  visitors  to   your  site.  Some  of  these  new  visitors  might  even  opt-­‐in  to  your   mailing  list.     One  thing  you  should  avoid  though  is  to  post  in  multiple  blogs.  Keep   your  guest  post  exclusive  to  just  one  blog.  Make  sure  that  your  post   is  unique  and  not  just  a  rehash  of  your  previous  post.

Method  #11:  Submit  Content  to  Article   Directories

Taking  advantage  of  high-­‐traffic  sites  is  a  great  tactic  for  list  building.   One  such  site  is  an  article  directory.  Tap  into  this  site  by  writing   articles  and  submitting  them  for  publication.  Topics  could  cover   anything  useful  from  tutorials,  FAQs,  tips  and  news  among  others.     With  enough  articles,  you  can  establish  yourself  as  an  expert  in  your   field.  Soon  enough,  people  will  flock  to  your  for  advice  and   information.  This  is  great  news  for  your  site.  Do  not  forget  to  lead   visitors  to  your  opt-­‐in  page  to  get  their  email  address.  Make  sure  that   each  article  is  unique  and  stands  out  from  the  rest.

Method  #12:  Use  Social  Media

Speaking  of  high-­‐traffic  sites,  you  could  not  do  better  with  joining   social  media  sites.  Social  networking  is  the  “in”  thing  now  with   Facebook,  Twitter  and  YouTube  among  the  most  visited  sites  on  the   internet.  Sign-­‐up  for  an  account  and  have  your  own  site  linked  to  it.     This  not  only  helps  your  online  presence  but  presents  yourself  as  a   member  of  the  community  as  well.  Link  every  post  on  your  blog  to   your  account  to  alert  people.  This  is  also  great  for  promoting  your   business.  Have  your  followers  directed  to  your  opt-­‐in  page  and  see   your  mailing  list  swell  with  new  members.

Method  #13:  Organize  a  Contest

Nothing  else  gets  people  excited  and  revved  up  like  a  good  old   contest.  Use  this  fact  to  your  advantage  by  holding  one  of  your  own.   Your  site  should  be  the  perfect  venue  for  this.  You  can  ask  existing   members  to  make  referrals  where  they  could  win  prizes.   Alternatively,  you  can  encourage  more  sign-­‐ups  with  prizes  as  well.

This  is  a  sure  and  effective  method  to  build-­‐up  your  list.  People  are   willing  to  give  their  email  address  for  a  nice  prize.  So  what  if  you   need  to  give  away  some  stuff?  You  will  get  more  opt-­‐ins  anyway.  Not   a  bad  tradeoff.

Method  #14:  Go  Viral

Never  underestimate  the  value  of  viral  marketing.  Anything  that   people  find  valuable  will  get  off  the  ground  and  be  passed  around  a   lot.  So  if  you  have  something  like  this,  do  not  hesitate  to  fire  the  big   guns.

Viral  marketing  is  the  daddy  of  all  marketing  methods.  It  presents  a   quick  and  easy  way  list  building  method  you  cannot  afford  to  miss.   You  get  more  subscribers  faster  than  any  other  method  in  fact.  What   more  could  you  ask  for?  Be  sure  to  keep  your  web  address  visible  at   all  times.  Have  it  lead  people  to  your  opt-­‐in  page  as  well.

Method  #15:  Hire  an  Expert

List  building  is  such  an  important  activity  to  internet  marketing  that   there  is  a  pool  of  experts  dedicated  to  it.  If  you  are  still  clueless  with   what  to  do,  it  is  best  to  ask  help  from  these  guys.  They  will  know   what  to  do  and  how  to  increase  your  opt-­‐in  conversion  rate.

Experts  may  be  hired  from  various  online  classifieds.  Be  sure  to  hire   one  who  knows  the  ins  and  outs  of  the  business.  Knowledge  and   experience  are  what  you  are  looking  for  here.  Sooner  or  later,  your   list  building  campaign  will  take  off  with  your  mailing  list  increasing   with  more  members.

Method  #16:  Create  Visual  Appeal

The  power  of  imagery  can  encourage  more  sign-­‐ups  for  your  mailing   list.  With  this  in  mind,  you  want  to  put  more  images  on  your  site   wherever  appropriate.  The  goal  here  is  to  make  it  more  appealing.   Make  sure  that  your  web  design  is  not  tacky  and  overdone  though.

Another  thing  you  can  do  is  to  upload  video  content.  This  is  a  much   better  way  to  share  your  messages  with  your  subscribers.  It  is  also  a   great  way  to  tap  into  high-­‐traffic  video  sharing  sites  such  as  YouTube.   Keep  the  videos  as  short  as  possible  without  compromising  on  its   content.

Method  #17:  Keep  In  Touch

After  you  have  built-­‐up  your  mailing  list,  your  next  task  is  to  keep  in   touch  with  your  subscribers.  Keeping  them  updated  on  the  latest   news,  events  and  products  from  your  business  is  a  must  at  this  point.   Communicating  via  newsletters  is  a  good  way  to  do  this.

Ideally,  newsletters  should  contain  useful  information.  Valuable   content  is  what  people  are  after  in  the  first  place.  Newsletters  may   be  sent  out  on  a  weekly,  monthly  or  quarterly  basis.  The  frequency  is   entirely  up  to  you.  This  method  is  guaranteed  to  keep  customers   coming  and  reach  a  large  audience  at  the  same  time.

Method  #18:  Automate

The  problem  that  comes  from  managing  a  large  mailing  list  just   comes  with  the  territory.  Of  course  there  is  no  need  for  you  to  keep   doing  this  on  your  own.  Help  does  come  in  the  form  of   autoresponders.  In  simple  terms,  these  are  programs  designed  to   send  out  messages  according  to  your  preferences.

Autoresponders  are  great  for  reducing  your  workload.  It  also   improves  accuracy  and  efficiency  making  it  good  for  business.  Be   sure  to  choose  a  provider  that  is  able  to  meet  your  needs.  Try  to  stick   to  one  provider  as  much  as  possible  to  avoid  spamming  your  mailing   list.

Method  #19:  Offer  Value

In  your  rush  to  send  out  a  regular  newsletter,  never  forget  what  your   customers  signed  up  for  –  value.  Invest  time  and  effort  into  doing   this  to  conduct  an  effective  list  building  campaign.  You  want  your   subscribers  not  to  regret  signing  up  to  your  mailing  list.

It  is  best  to  review  your  newsletter  or  any  other  content  before   submitting  them.  A  little  proofreading  goes  a  long  way.  As  long  as  it   is  useful  and  high  quality,  people  are  likely  to  share  it  with  their   networks.  Word-­‐of-­‐mouth  marketing  is  just  another  method  for  list   building.  This  is  why  you  want  to  offer  value  in  every  post  you  make.

Method  #20:  Serve  Your  Customers

The  truth  of  the  matter  is  that  people  sign  up  for  answers.  Serving   them  should  be  your  priority  not  selling  products.  This  is  something   that  most  internet  marketers  seem  to  forget.  Serve  your  subscribers   by  giving  them  value  and  useful  information.  In  return,  you  get  more   trust  from  them.

When  they  begin  to  trust  you,  they  are  more  likely  to  recommend   your  business  to  their  friends  and  family.  Another  thing  is  that  they   will  actually  start  buying  your  goods.  Remember  that  you  reap  what   you  sow.  Be  a  good  marketer  and  you  get  good  customers  in   exchange.

Method  #21:  Evaluate  Your  Campaign

With  everything  that  is  going  on,  it  is  quite  easy  to  get  lost  in  the   middle  of  a  campaign.  Still,  you  should  keep  track  of  what  is  going   on.  Specifically,  you  want  to  make  sure  that  everything  is  going  well   and  indeed  producing  desirable  results.

Check  in  from  time  to  time  and  see  if  your  chosen  methods  are  still   effective.  Otherwise,  see  what  the  problem  is  and  make  the   necessary  adjustments.

Final  Words

So  now  that  you  have  21  proven  list  building  methods,  what  are  you   going  to  do?  Implement  them  of  course!  Many  internet  marketers   often  get  stuck  with  the  planning  stages  of  a  list  building  campaign.   As  such,  nothing  ever  gets  done.

Do  yourself  a  favor  and  avoid  this  blunder.  Take  the  initiative  and   start  doing  something.  Nothing  will  ever  happen  if  you  keep  planning   and  changing  your  mind.  You  can  only  spend  so  much  time  on  the   drawing  board.  Consider  that  a  bonus  tip.

Good  luck  and  happy  list  building!

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