Get traffic to your website without spending a dime

Lesson 2: How to set up an effective signature file

Here are some ideas for you to set up a "sig file": If you promote an affiliate product (or even your own product), you can just copy the headline from the sales letter and then include a link to the sales letter. For example, if I wanted to promote a product like "The Super Ebook", I would copy the headline of the sales letter, and then paste it into my signature file. Then, I would include a call to action like "Click Here". Or, I would hyperlink the name of the product and then include the headline of the sales letter. If the product is yours, use the name of the product hyperlinked as I just explained. This is a good way to "brand" your product. For example The Super Ebook If you are an affiliate, you can use a "blind" promotion and not mention the name of the product.


Let curiosity get the best of people and then click on your link. Or, you can create a short, sweet and controversial description of the product you promote. For example Adsense Arbitrage Voodoo: The dirtiest Adwords and Adsense tricks ever told. Another thing you can do is set up a landing page and offer a positive review of the product you promote as well as an added bonus for people who purchase through your affiliate link. Especially if you have used the product yourself and have gotten great results, I can tell you that this can work extremely well. For example, if you used weight loss pill XYZ and lost 27 pounds of fat in 3 months, you could create a sig file that says something simple like: How I Lost 27 Pounds of Fat in 3 Months Without Feeling Hungry And you would link that to your landing page that would say something like: "I had tried everything and couldn't lose weight - but then I discovered weight loss pills XYZ and I started losing fat like crazy.


In 3 months I had lost 27 pounds of fat. If you purchase weight loss pills XYZ from the special link on this page, forward me your receipt and I will send you a special report with the exact exercise program I used to lose all the weight." (And guess what – that special report can have affiliate links to exercise equipment you use – think "monetize" every step of the way). I obviously used a short version of what you could say here - but I think you get the point. If weight loss pill XYZ is extremely well-known in your industry, you can use the name of the product in your signature file. Like: Read My Case Study of Using Weight Loss Pills XYZ - And Get The Exercise Program That Helped Me Lose 27 Pounds in 3 Months Something else that can work very well is to make a special offer for members of each individual forum. For example, if you post in a forum called "Atkins Diet Board", you can say something like Special Offer For Members of Atkins Diet Board (that's it). The point that to a landing page that restates the fact that this offer is for members of the "Atkins Diet Board".


Of course, you can do the same with another forum called "Super Fat Loss Forum": Special Offer For Members of Super Fat Loss Forum. And you would link that to a page mentioning a special offer for the "Super Fat Loss Forum." Another thing you can do is have several links to several different products separated by a "pipe" (|). There's no "law" that prohibits you from linking to more than one resource. For example, you could have a signature file that looks something like Weight Loss Pills XYZ Review | Lose Weight Quickly | Atkins Diet Tips | Fat Loss Workout You can have each link point to a different landing page of yours. You can use your desired "anchor text" in your signature file. So, if you do keyword research and you see that some specific keywords get many searches (and you can provide a solution or a product to point people who search for them too), you can use these very keywords to link to your landing pages. Over time, more and more links will be pointing to your landing pages.


Links that will be on the same forum page (the same thread), different threads on the same forum or even several different pages across different forums you post on (more on that later). The popular forums in your industry are considered huge authority sites and they have a lot of "weight" in the search engines. If you don't believe me, search for 10 random terms. You'll see that many times, some of the top results are nothing more than forum threads. Having these sites link to your page is a great "side effect" of you using a well-thought-out signature file. Many links from different authority sites can make your landing page(s) rank high on the search engines. Note that you can modify your sig file at any time. You can promote a different product, add another product, stop promoting a specific product etc...


If you suspect that a new product will start gaining popularity in your market (or if it's painfully obvious that this is the case), you can simply create a new landing page promoting that product and then add a link to your signature file to your new landing page. Similarly, if you want to target a new keyword in your market, for example, "High-Intensity Bodybuilding Workout", you can add the term High Intensity Bodybuilding Workout to your signature file and link to a review of an ebook about secret bodybuilding workouts from mother Russia that build inhuman muscle mass in 1 month with only 20 minutes 3 times a week. Or whatever. 🙂 Boom – just like that you can have hundreds of links pointing to your page. And those will grow "naturally" over time as you continue posting on forums.


If you have a product in the "make money"/ "work from home" industry, another thing you can do in your sig file is promoted your affiliate program. Link to a page talking about your product, why it's good and why people should promote it. You will get some good affiliates that way. If you want to track how effective your signature files are, you can use a tracking link instead of pointing directly to your landing page. Yes, forum marketing is "free", but you will still put time into it. You need to know if it pays you enough for your time (and, if you do exactly what I tell you, you should get paid more than "fairly"). If you want to take advantage of the links in your signature file with a specific anchor text, in order to build link popularity for your site, then don't use a 3rd party tracking service. Use a tracking link that will be on the same domain as your page and just add a variable at the end of the link. For example, if your landing page is: yoursite.com/WeightLossPage.html ... then you could use a tracking link like yoursite.com/WeightLoss.php?source=ForumName


And that page would then redirect to yoursite.com/WeightLossPage.html Then, just by checking your server logs, you would be able to see how many visitors came from that specific tracking link. You can use the same landing page no matter what forum you link to it from. Just use different tracking links in each forum. For example yoursite.com/WeightLoss.php?source=AtkinsDietBoard yoursite.com/WeightLoss.php?source=SuperFatLossForum etc... If you want to draw attention to your signature file you can have it be bold, italicised, coloured or even with a bigger font. Not all forums allow it but many do. I personally use just a normal font size and colour - but that's just me. Now, I need to say something really important. You need to be clear about your goals. You are visiting the forums to offer value and make money - not to spend all your day there. Plan the day before. Know how long you will spend on the forums. Let's say that you want to spend 2 hours reading and replying to posts. Use a stopwatch. Have it countdown from 2 hours to zero. 1:59:59 1:59:58 1:59:57 ... 0:23 etc... It's easy to spend all your day on the forums without purpose - thinking that you are "working on your business". Don't fall into this trap. You need to manage your time.


Also, stop visiting each thread you posted in just to see if someone else posted in it and if you need to reply. Stop trying to see if "people love you" and they said you made a great post. Most people couldn't care less if you had a kidney transplant. Get used to it. Just finish posting on the 1st forum and then move on to the second. And then the third one. The next day you can start all over again. If you want to be more active and post again and again (if needed) during the same day, just click the link that says "subscribe to this thread" or "subscribe to this topic". That way, you will receive an email notification every time someone posted in the thread. Just clicking the link in your email will take you directly to that thread and, if needed, post again.

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Lesson Intro Video

Lesson 1: Introduction (Prev Lesson)
(Next Lesson) Lesson 3: Tips on how to post
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